The Japanese Internet and mobile networks
are large and are expanding rapidly. TAP-Japan
will allow non-Japanese speaking companies'
access to these markets by providing web-site
production, marketing and consulting. We
will fully support the needs of non-Japanese
speaking organisations who wish to enter
and undertake Japanese e-commerce.
With over 20,000,000 Internet users in Japan
and rising, sales through Internet related
businesses are growing at an equally rapid
pace.
Recently the sales of mobile phones with
Internet access has also exploded and the
this market is wide open for anyone who wishes
to exploit this opportunity.
Up to now the high cost of entering and maintaining
a presence in the Japanese market has been
a barrier to entry for all but large companies,
but through the Internet and the services
of these costs have been reduced dramatically.
For a small initial start-up cost, returns
could be astronomical.
A Japanese web site needs to be designed
specifically In order to appeal to, and get
the confidence of Japanese customers, it
must conform to Japanese regulations, both
official and unofficial. TAPJ helps non-Japanese
native businesses to do this by applying
its experience and resources in translation,
web-design, marketing, production and updating
of web-sites in Japanese, while constantly
maintaining a focus on the ever-changing
Japanese market.
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